We The Food×beets&roots

Fighting food waste shouldn't cost you margin.

Request a pilot

€4.80 is what your salad bowl can recover.

Too Good To Go pays about a third of retail on their bowl — before their per-bag fee.

We The Food believes merchants know best what price is fair for their own surplus — so you set it. At €7.00, that's what the bowl earns.

+€2.20 more recovered with We The Food

Based on beets&roots' own bowl price and their current Too Good To Go listing.

Same operation. Different economics.

Everything works the way it does now: list at the end of the day, the customer pays in the app, collects in your pickup window, you confirm it easily. No new till system, no invoicing, no cash. Listing takes one photo and a quantity.

What changes is the pricing. You set the price on each dish, list as many as you have, and we take no fee.

6 bowls a night. One store.

Per nightPer year
Too Good To Go, actual price€28.80€8,640
We The Food, at €7.00€42.00€12,600
Difference€13.20€3,960

Same food. Same night. One store.

Six bowls × 300 trading days. Too Good To Go and retail prices reflect beets&roots' current pricing.

Run both.

List with We The Food first. What's left at closing goes into your Too Good To Go bag, exactly as now.

Regular sales
We The Food
Too Good To Go

We're offering a pilot with one Berlin store.

Two weeks. No cost, no contract, stop any day.

Anggi Permana Harianja

Founder, We The Food

permanaharianja@gmail.com

Request a pilot